Old Aggie Superior Lager fans, the wait is almost over. Old Aggie, the new beer created through a collaboration between New Belgium Brewing and CSU, makes its official debut Saturday, July 1, at a public launch party at the iconic Fort Collins brewery. Festivities begin at 2 p.m. and last until 6. Old Aggie was unveiled in May and immediately created buzz among CSU and New Belgium fans. Packaging for the crisp, golden lager prominently features CSU’s ram mascot, with a green and orange vintage color scheme that evokes the school’s rich agricultural history and tradition. A portion of sales of the new brew will be divided equally between CSU’s Fermentation Science and Technology Program, CSU Athletics, and alcohol awareness and education efforts for CSU students. “We’re delighted to collaborate on this project with New Belgium Brewing,” said Tom Milligan, CSU’s vice president for external relations. “We have a long-standing relationship with New Belgium, with many of our alumni working for the brewery. And New Belgium has been a generous supporter of numerous programs and projects at CSU. We’re excited for Old Aggie Lager’s debut.” Long, fruitful relationship In addition to creating Old Aggie, New Belgium donated $4.3 million to CSU’s on-campus stadium project to establish the New Belgium Porch, a hospitality area on the stadium’s north concourse. “As one of many Colorado State University alumni here at New Belgium, it’s tremendously fulfilling to see this project come to liquid fruition,” said Kim Jordan, New Belgium Brewing co-founder and Executive Chair of the Board of Directors. “CSU has invested heavily in its Fermentation Sciences program and its athletics program and those things benefit our entire community. We’re delighted to offer Old Aggie Lager to celebrate our long-running partnership.” Available in stores, bars Old Aggie Superior Lager will be sold throughout the state. It will be available Saturday at 50 Fort Collins outlets, including Supermarket Liquors, Wilbur’s Total Beverage, Pringle’s Fine Wine and Spirits, The Mayor of Old Town, Lucky Joe’s Sidewalk Saloon, Blind Pig Pub and Steak Out Saloon.
Tag: "College of Health and Human Sciences"
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