A multi-discipline approach to business and well-being
A toxicologist, a computer scientist, a philosopher, and a businessman walk up to a breakfast bar.
It’s not the start to a joke that ends with a three-word-punchline, but the beginning of one Colorado State University team’s journey to solve a business design challenge that encouraged the graduate and undergraduate students to push the way they thought about approaching complex problems.
The DisCOver Challenge, hosted by University of Denver, brought students together from across Colorado to learn about design thinking, while providing a place to put the skills to work. The human-centered method for solving problems is driven by rapid ideation, the desire to collaborate and innovate, and lots of Post-It notes.
The problem everyone was tasked with solving was clear: Physical health and financial well-being have become increasingly interwoven, but how can services be tailored to improve both together?
So the newly formed team Uni4 – Michael DeMatteo, BS business administration, Katherine Li, MS toxicology, Gregory Poisson, BS computer science, and Jennifer Gonzales, BA philosophy and religion & BS business administration – got to work.